Embracer Group’s gaming buying spree includes Lord of the Rings and Hobbit rights

Embracer Group's gaming buying spree includes Lord of the Rings and Hobbit rights
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Embracer Group has today embarked on a wave of acquisitions that includes Limited Run Games, Tripwire Interactive and the intellectual property rights of Lord of the Rings Y The Hobbit. There are five acquisitions in total today, along with an undisclosed sixth deal for a company in the PC and console gaming space.

the Lord of the Rings Y The Hobbit The rights mean that Embracer now has control over movies, video games, board games, merchandising, theatrical productions and even theme park rights to Tolkien’s fantasy franchises. This includes very large Amazon’s and expensive to assume Lord of the Rings that will Prime Video debut September 2. hugger notes which could even explore “additional films based on iconic characters such as Gandalf, Aragorn, Gollum, Galadriel, Eowyn, and other characters from JRR Tolkien’s literary works.”

Embracer is a large publishing group that recently purchased like big names tomb Raider, god exY Thiefand already operates more than 100 studios, including borderlands Developer Gearbox, Saber Interactive and THQ Nordic. Saudi Arabia recently bought a $1 billion stake in Embracerabout 8 percent of the company’s shares.

Could we finally see a Gandalf movie?
Image: Tolkien Enterprises, Inc. / New Line Cinema Corporation

of the hugger addition of limited run games opens the door for more physical games in their studios and games as Limited Run is well known for collector’s editions and often allows smaller developers to create physical copies of their games. trip wire is known for slaughter floor, Man eaterY Rising storm. The huge publishing group also announced today the acquisition of the home karaoke system singer Y Demolish developer tuxedo labs.

Embracer has been quietly building its giant publishing group, and also owns the Dark Horse comics and entertainment brand. “I am pleased to welcome an incredible group of entrepreneur-led companies into the Embracer family and expand our portfolio with some truly remarkable IPs and franchises, including The Lord of the Rings,” says Embracer Co-Founder and CEO Lars Wingefors. , it’s a statement. he statement “It is encouraging that our group has become a natural and preferred buyer of creative, growing and profitable companies within the gaming and entertainment sector.”

The five acquisitions announced today have a total initial cost of around $577 million, and there is even a secret sixth purchase that Embracer has not yet revealed. “Embracer has reached an agreement to acquire another company within PC/console gaming which, for commercial reasons, is not disclosed today,” explains a financial file. “The purchase price of this undisclosed acquisition is in the range of being the third or fourth largest transaction.”

Embracer’s buying spree comes months after its deal to acquire the three major Western game studios from Square Enix, and in the midst of huge acquisitions in the gaming industry. Sony acquired Destiny developer Bungie for $3.6 billion and Take-Two spent $12.7 billion in Farm manufacturer Zynga. Microsoft is also in the process of its The giant acquisition of Activision Blizzard for $68.7 billion.

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